How the brain organizes information about odors
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The Journal of Theoretical and Computational Science aims to spread knowledge and promote discussion through the publication of peer-reviewed, high quality research papers on all topics related to Modern Scientific Techniques. The open access journal is published by Longdom Publishing who hosts open access peer-reviewed journals as well as organizes conferences that hosts the work of researchers in a manner that exemplifies the highest standards in research integrity.
Neuroscientists describe for the first time how relationships between different odors are encoded in the brain. The findings suggest a mechanism that may explain why individuals have common but highly personalized experiences with smell, and inform efforts better understand how the brain transforms information about odor chemistry into the perception of smell.
Audiences and critics quickly concluded that the experience stunk. Fraught with technical issues, Smell-O-Vision was panned and became a running gag that holds a unique place in entertainment history. The flop of Smell-O-Vision, however, failed to deter entrepreneurs from continuing to chase the dream of delivering smells to consumers, particularly in recent years, through digital scent technologies.
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Journal of Theoretical and Computational Science